To remain leader in automotive battery industry by supplying quality product to the customers at affordable price and to satisfy their needs by providing reliable products as per international standard and best suited to local environment.
- Continuous improvement in workmanship, process, productivity and elimination of wastage by effective implementation of total quality control.
- To be honest and fair with all partners namely shareholders employees, suppliers, financial institutions, government and the customers.
- To train and motivate employees for building up dedicated and loyal team.
- To be good citizen and contribute effectively in betterment and prosperity of our country.